A courteous couture wedding gown company started by women that want to improve the wedding gown market. Rhyme Couture, which originally supplied only boutiques, now offers this line through a unique semi-web-based structure that makes their gowns available and affordable to more brides. Each bride is assigned a personal bridal consultant who will help finalize the design, guide through the custom measuring and ordering process, and oversee the delivery of the gown. All communications are done via phone and e-mail to eliminate any retail mark up as well as avoid location limitations and travel expenses. Rhyme Couture gallery styles are never discontinued or out of stock. Rather than taking only three measurements of the bride's body and delivering a pre-sized dress that will undoubtedly need alterations, an Rhyme Couture gown will be designed and made based on all curves and dimensions of the bride so it will fit well the first time around. Rhyme Couture caters to modern brides with a strong sense of value and individual style. If you know what you want, they will deliver you a gown that no salon can make possible.